October 24, 2023
Digital ADVERTISING
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Boost Your Sales and Brand without Breaking Your Budget in North Alabama
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Overwhelmed with Advertising Options? We Can Help Your North Alabama Business
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How to Get the Best ROI on Your Advertising Dollar in North Alabama
Have you been in business long enough to build a solid customer base, but wonder what your next best move for growth is?
Are there so many tools in your marketing toolbox that you can’t decide which ones give you the most bang for the buck?
Or are you a little overwhelmed by trying to do a bit of everything the “gurus” suggest?
Your digital advertising campaign will be:
Targeted
Attract your ideal customers, and don’t waste money impressing non-buyers.
Measurable
You’ll be able to measure your ROI and know exactly where your dollars are going.
Cost-Effective
Direct mail, TV, and radio have their place, but they’re expensive. Digital advertising can fit every budget.
Customizable
We can change your campaign to meet the demands of your business, so you’ll never feel like a round peg in a square hole.
Conversion-Optimized
Digital advertising helps you generate clicks, calls, and long-term customers.
Target your customers with:
Email Campaigns
Email marketing allows you to build relationships with customers and convert them right through their inboxes.
Geo-Fencing
Hyper-local targeting of mobile users who are close enough to buy from your physical store.
PPC
Allows you to pay to be at the top of the search engine so you can drive leads as you build your long-term SEO strategy (link to SEO page).
Social Media Advertising
Ultra-specific targeting of your ideal clients through platforms to generate phone calls and customers.
Why Choose
McWilliams Marketing?
We love data. Our strategy features a 4-step proprietary process where we:
- Analyze Customer Demographics and Psychographics. We create buyer personas for your ideal customers so that your advertising fits your industry, market, and business.
- Integrate Growth Metrics. We take a hard look at where you are and where you’d like to go, and our in-depth research allows us to match your needs with relevant trends.
- Prioritize Physical Locations. We create a seamless brand experience from your online presence to your actual store.
- Monitor Progress and Optimize. We watch, track, and tweak your campaign to improve your ROI and grow your business.
What Our Clients Say
Quick Facts About Our Business
- Google AdWords Certified
- HubSpot Inbound Marketing Certified
- HubSpot Social Media Certified
- 5-Star Google Rated
- Over 11 Years of Digital Marketing Experience
